Impulso plan · Website maintenance
Most recommendedKeep your website up to date. And start understanding what you can improve.
Impulso combines greater updating capacity, advanced review and analytics tools to help you better understand how your website is performing and spot opportunities for improvement.
Minimum initial commitment: 3 months
How it works
We combine maintenance and analytics to take care of your website.
Impulso doesn't just maintain your website. It reviews its health, spots potential improvements and helps you understand how your visitors behave.
Maintain
We keep your website updated, reviewed and organised through reviews and changes within the plan.
Understand
We review how your visitors behave using data from Analytics, Search Console and Clarity.
Detect
We detect outdated content and improvement opportunities that often go unnoticed.
The pillars of the plan
Five pillars to keep your website alive and understood.
Changes
16 small, 3 medium and 12 photographic ones to keep improving your website every cycle.
Control
Advanced review and monitoring to keep the website healthy.
Behaviour
We analyse how users move around to understand what works.
Improvement
Actionable suggestions to make the most of real opportunities.
Cuotly
Your control centre from which to request changes and follow your website.
How we work
From data to action, in four steps.
We collect the state of your website and your visitors' behaviour.
We detect signals that could improve or be corrected.
We propose actionable steps ordered by priority.
We apply the changes you decide on within the plan.
Small changes
16 small changes per cycle.
The tweaks that keep your website up to date without you having to handle every detail. At a comfortable pace, within your plan.
Small changes are not cumulative can be used within each maintenance cycle.
Medium changes
3 medium changes per cycle.
When a change goes beyond a tweak and needs a bit more work, the plan covers it without you having to contract anything extra.
Menu
Redesign the presentation of the menu or a specific category.
Opening hours
Restructure the opening hours block more visually.
Content
Reorganise a page or expand a section with new content.
Dishes
Rework the dish cards with new texts and images.
Medium changes are not cumulative can be used within each maintenance cycle.
Photographic changes
12 photographic changes per cycle.
Images are what people look at most in a restaurant. That's why the plan keeps photography changes separate and gives you your own capacity to update them.
Photographic changes are not cumulative can be used within each maintenance cycle.
Fixes
What happens if a fault appears?
If your website stops working properly, let us know and we'll give you a quote and a timeframe to fix it.
Type
Fixing a fault or problem detected on the website.
Detail
It's not an improvement change: it focuses on fixing something that doesn't work.
Price
The cost depends on its complexity. If it's recurring, it's always assessed.
If your website is in Spanish and English
When the website has both versions, a small change made in the main language (ES) is replicated in the English version (EN) counting as a single change.
If the change is specific to one version, it counts as an individual change.
Big change
Each cycle includes one big change.
Impulso reserves extra capacity for larger improvements. If it isn't used in a cycle, it doesn't carry over.
Add a new page
Create a page that doesn't exist yet.
Section redesign
Completely redo the appearance of a section.
New functional block
Add new functionality to the website.
The big change is quoted and contracted: the plan's capacity is what applies to the cost, not unlimited included work.
In short
The plan's change types, at a glance.
Small changes
16 per cycle. Tweaks to texts, hours, prices, links or individual images.
Medium changes
3 per cycle. Restructuring a section or a content block.
Photographic changes
12 per cycle. Updating and renewing website images.
Big change
1 per cycle. A larger improvement, quoted and contracted separately.
Extras
If you need more capacity, it's contracted separately.
Additional changes
Any additional changes you need beyond the plan are quoted separately.
Extras
Any other one-off work is assessed and quoted according to its scope.
Do you need more changes?
We'll quote the additional ones you need.
Advanced review
We review your website, we don't just maintain it.
Each cycle we carry out a full review to spot points that could be improved or corrected.
Impulso's review is deeper than that of the previous plans and includes a first analysis of visitor behaviour.
Detection
We detect content that has become outdated.
A website goes out of date without you noticing. The plan reviews it to flag elements that no longer match your restaurant.
Example detected: 2025 Christmas menu still published on a website that is now showing another menu.
Step by step: “I want to update it”
We review and flag the outdated content for you.
You tell us you want to update it from Cuotly.
We apply it and your website is up to date.
Opportunities
Actionable suggestions to improve.
Based on the review, we propose concrete changes to make the most of possible opportunities. Applying them is optional.
Suggestions also live in Cuotly.
From your control centre you can view the suggestion and activate it with one click.
Business essentials
Reservations and orders, always under control.
Reservations
We check that the reservations system works correctly and is well integrated.
Orders
We check that the ordering system is operational and accessible to customers.
Google Analytics
Analytics with data tracking.
We analyse your website's performance and compare behaviour between cycles to understand the evolution.
Visits
We track the general evolution of visits to your website.
Page views
We see which pages are the most viewed.
Source
We understand where visitors come from.
Behaviour
We analyse how they move around the website.
We compare data from the current cycle with the previous one to see the evolution of each indicator.
Search Console
Complete Search Console.
We work on Google's indicators to understand how your website is found and which queries make it appear.
Impressions
How often your website appears in results.
Clicks
How often people click your results.
Average position
Your pages' average position in Google.
Queries
Which words people use to find you.
Microsoft Clarity
Clarity to see how your website behaves.
We analyse visitor behaviour with heatmaps and sessions to detect how they interact with your website.
We work with unidentifiable sessions and aggregated data. The report interprets results without exposing visitors' personal information.
Interpretation
Data doesn't stay as a number: we interpret it.
We move from a signal to a concrete action so you know what you can do.
We observe a data point or behaviour that stands out.
We look for what may be causing it.
We turn it into a possible concrete improvement.
We present it so you decide whether to apply it.
Tracking actions and conversions.
Reservations and calls are configured as configured actions and conversations so their behaviour can be reviewed.
Results aren't attributed to specific changes: we analyse the whole picture.
Performance
We monitor the website's overall performance.
PageSpeed
Website loading speed.
Core Web Vitals
Essential user experience metrics.
Overall evolution
We track the trend between cycles.
We follow the overall evolution of performance. We talk about stability and trend, not guaranteed figures.
Monitoring
Monitoring to detect issues.
We monitor the website to detect and communicate problems.
Availability
We check that the website responds correctly.
Service status
We check that reservations and orders remain operational.
Alerts
If a problem is detected, it's communicated to the restaurant.
Report
An expanded report each cycle.
You receive a report that combines the maintenance performed with a reading of the data and detected opportunities.
The section “What we recommend reviewing next cycle” tells you where to focus, so improvements don't stay on paper.
Cuotly · Restavor's own technology
The whole plan, in your control centre.
Cuotly organises the maintenance plan into groups so you have everything under control: changes, data, suggestions and reports.
Changes and requests
Website status
Data and behaviour
Improvement opportunities
Reports and follow-up
Clarifications
Change or issue: how to tell them apart.
Change
- Improvement or modification of the website
- Requested through Cuotly
- Within the plan's capacity
Issue
- Something isn't working on the website
- We're notified and given a quote and timeframe
- The cost depends on its complexity
Third-party services
If the issue is related to a third-party service (domain, server, payment gateway, reservation system…), the cost of managing it is quoted separately.
Quarterly backups.
We back up your website every quarter so the content can be restored if needed.
Timeframes
Indicative timeframes.
We'll let you know the estimated timeframe for each type of change when you request it.
With Impulso you get high priority.
Impulso requests are processed with priority over the lower plans.
For urgent matters, in the event of a serious issue on the website, the response time is approximately 8 business hours.
Comparison
Impulso or Premium: what changes.
If you need even more capacity and deeper analysis, Premium is the next step.
- 16 small changes
- 3 medium changes
- 12 photographic changes
- 1 big change / cycle (quoted)
- Analytics with tracking
- Complete Search Console
- Advanced review
- High priority
- 25 small changes
- 5 medium changes
- 1 big change included
- 24 photographic changes
- More advanced analysis
- Basic SEO included
- Monthly backup
- Maximum priority
The list above shows only the differences Premium brings over Impulso, for a clear comparison.
What's not included
To make it clear.
No human 24/7: monitoring is not continuous human surveillance.
No specific positions in Google are guaranteed.
No sales or reservation results are guaranteed.
The cycle's big change is quoted and contracted separately.
Unused changes don't carry over between cycles.
Change plans whenever you need to.
Upgrade to Premium: you can do so to access more capacity and more advanced analysis.
Downgrade to Presence or Basic: the change applies at the next renewal.
Conditions
Plan conditions.
- Duration
- Minimum initial commitment of 3 months. Afterwards, cancellation with 30 days' notice.
- Third-party content
- Texts and images are provided by the restaurant, unless agreed otherwise.
- Delegation
- We don't delegate access to domains, accounts or services without explicit authorisation.
- Changes
- Changes and requests are managed through Cuotly.
Access to the website editor.
If you have a Premium, Presence or Impulso plan, you get limited access to the editor to review or manage certain sections. Impulso includes it just like the other maintenance plans.
Frequently asked questions
Frequently asked questions.
Impulso adds analytics (Analytics, Search Console and Clarity), detection of outdated content, actionable suggestions, an expanded report and more change capacity.
No. Available changes are used within each maintenance cycle and don't carry over.
Impulso reserves capacity for one big change, but it's quoted and contracted separately depending on its scope.
No. We work with aggregated data and unidentifiable sessions, interpreting the results in the report without exposing personal information.
Yes. You can move to Premium whenever you like; to downgrade to Presence or Basic, the change applies at the next renewal.
Through Cuotly, your control centre, indicating the change you need and its priority.
You tell us and we give you a quote and time frame to fix it. If it's related to a third-party service, managing it is quoted separately.
Get started with Impulso
Don't just maintain your website. Start understanding it.
Request a demo and we'll show you how Impulso keeps your website up to date and helps you detect improvement opportunities.
First call of approximately 30 minutes · no cost